Design for Good

We understand that investing in branding can feel overwhelming for new businesses. Professional branding is costly, and finding the right partner can be challenging. Many struggle with generic branding that doesn’t truly reflect their unique identity and cut through the noise. Choosing the quick fix may feel easier now, but investing in the right branding ensures your business stands out and thrives for years to come.

A well-executed brand can change the trajectory of businesses. That’s why we are committed to offering high-quality branding support at access program pricing to a select number of companies each year. Through this program, we partner with visionary founders to create brands that inspire, resonate, and compete nationally and globally.

A Commitment to Inclusion, Fairness, and Financial Accessibility

Our program is designed to be a bridge, ensuring that all entrepreneurs, regardless of background, have access to professional branding support. Therefore, our program is open to all applicants regardless of race, ethnicity, gender, or background. The primary eligibility requirement is financial accessibility, demonstrating that professional branding services are currently out of reach due to financial constraints. This program focuses on breaking down economic barriers that limit business growth, ensuring that entrepreneurs who meet the criteria for financial need, have been accepted into the program, and have a budget for branding investment, can access premium design services.

Premium Work, Accessible Rates

The Bridge Program is not a pro bono service. It delivers Premier White Glove Branding with supportive pricing that makes high-quality design accessible while sustaining a healthy partnership. Beyond offering rates up to 50% below market value, we provide flexible payment plans to ease budget management and mentorship to founders throughout the process. Our sliding scale model considers your revenue, allowing us to create pricing that works for businesses of different sizes and stages.

Eligibility

Eligibility for the Bridge Program is determined on a case-by-case basis. We assess each business individually to ensure that participating companies demonstrate both viability and growth potential, making their investment in branding a strategic and impactful step.

Eligible founders typically:

• Come from communities that have experienced economic inequality
• Or have limited personal or business financial resources
• Demonstrate a clear need for brand development that will significantly advance their business

Our Goal

We aim to equip underserved entrepreneurs with the tools to:

• Compete confidently in their industries
• Build memorable, lasting brands
• Increase visibility, attract investors, and grow sustainably.

Good design can help create an opportunity economy. Through our work, we strive to build a more equitable business landscape.

Limited Capacity, Maximum Impact

We accept a small number of businesses each year to ensure we can provide focused, high-impact support to clients and provide them with the attention their brands deserve. Due to our limited capacity, the selection is competitive.